Shauna Holdaway - Moab Brochure

For my final project I did a brochure to reveal the hidden gems of Moab and draw people to the National Parks within the town. I am going into PR and brochures are often used to promote a campaign or raise money. In this instance I wanted to use relevant information to appeal to the outdoorsy crowd. I used pictures of Moab and matching rock-like font. I included a map for visual effect and to give an idea of what the town included. And rather than talk about the popular activities of camping or hiking I dug up some interesting activities that most people don't know Moab provides.