Final Project: Taylor Ricks - Happy Holidays

I decided to take advantage of the holiday season for my final project.  I had the opportunity to visit Draper City Park last week and I was impressed by the lights that had been hung on this tree.  I wanted to use this picture to create a holiday greeting card for the city of Draper.  I also adjusted the colors and shadows to make the people more visible in hopes of catching the spirit and the festive and family feel.  I kept the colors very simple with the holiday orange and red and the light grey and black to create contrast.  I divided the picture vertically into thirds with the center of the tree on the right and the text box on the left.  I also aligned the "Happy Holidays" near the top left intersection.  I used a more elegant font to match the season and the wreath image around the text.  As a Public Relations student, I also saw it fitting to promote the city and encourage more community participation by providing viewers with access to Draper City's website and inviting them to follow the city on social media.